Creative direction and design of brand identity, products and packaging. Inspired by beloved classics, A Novel Wine brings together the love of literature and wine to create an exciting new gift-giving platform. The Gift Set includes a hardbound special edition novel, paired with its namesake wine, all packaged in a keepsake book-shaped gift box. Creating a brand that is both classic and modern, feminine with a touch of humor, A Novel Wine positions itself uniquely in the gift market, while both adding consumer value and elevating the brand to press and influencers.